Appalachian Springs Outdoor Resort is a new campground in Pigeon Forge, Tennessee. They had hired a firm to design and build their website but it was very generic and didn’t speak to Appalachian Springs’ brand as a high end campground. Appalachian Springs hired Antrim Creek, a leading web design company based in Knoxville, TN, to right the ship and get their new website looking great and functional for their Phase 2 launch.

The primary goal for Appalachian Springs’ new website was to encourage visitors to create bookings. Antrim Creek meticulously crafted an intuitive booking flow for both mobile and desktop users. This attention to detail ensured that potential guests could easily navigate the site and make reservations without any hassle.

Another crucial aspect of the new website was providing extensive information about the campground. Although Antrim Creek is a web design company, we can also create custom illustrations. Our team illustrated a detailed campground map of the campground. They also included exhaustive information about the amenities available at Appalachian Springs. By partnering with a skilled WordPress web design company, Appalachian Springs ensured their site was both informative and easy to manage.

Given Pigeon Forge’s popularity as a tourist destination, it was essential for the website to offer insights into local attractions. Visitors to the Appalachian Springs website can find information on the proximity of the campground to popular sites like Dollywood, the Great Smoky Mountains National Park, and The Island. This feature was crucial in positioning Appalachian Springs as an ideal base for tourists exploring the area.

To capture the essence of the campground experience, we integrated vibrant images of the campground with lifestyle shots of families enjoying their stay. This combination of visuals helps potential visitors envision the enjoyable and memorable experiences they can have at Appalachian Springs.

Appalachian Springs Outdoor Resort’s collaboration with Antrim Creek, a leading web design firm, resulted in a beautifully designed and highly functional website. By focusing on user-friendly booking flows, providing detailed information about the campground, and highlighting local attractions, Appalachian Springs now boasts a digital presence that truly reflects its high-end brand. This successful partnership underscores the importance of choosing the right web design company to create an impactful online presence.